BUILDERS' ON-LINE TRAINING PRESS RELEASE ON THE WEB

BuilderOnline | New York Times


ACTUAL PRESS RELEASE


SMA Launches “Builders' On-Line Training”
the Homebuilding Industry’s First “Distance-Learning” Management Training Center

Builders' On-Line Training Virtual Campus Offers Training in Construction Management and Financial Practices, Sales, and Executive Leadership

Orlando, FL, January 11, 2005—SMA Consulting today announced that is has launched Builder’s On-Line Training, a virtual campus that will offer a continuing series of live, distance-learning (and archived, on-demand) educational 90-minute seminars that teach “best-practices” to US residential homebuilders of any size.

Management and supervisory personnel from any homebuilding organization can now attend (or retrieve on-demand) Builders' On-Line Training educational seminars. Builder’s On-Line Training will teach management and supervisory personnel best-practice approaches in four areas that commonly need improvement and advanced training: Construction Management, New Home Sales and Marketing, Financial Management, and Executive Leadership training. Attending these web-based educational seminars, a.k.a. “webinars,” is as easy as accessing the internet with a broadband connection. Tuition for many courses will be under $300, with discounts available for subscribers who attend the entire track of courses in one category.

The parent company behind Builders' On-Line Training—and the developer of its curriculum—is The Builder’s Training Group, a subsidiary of SMA Consulting. SMA is a national company renowned for its best-practices consulting to the homebuilding industry and their client list is a “who’s who” of the nation’s leading and most-successful homebuilders. The Builder’s Training Group has assembled a world class faculty of homebuilding experts to present their in-depth curricula.

“With the launch of Builder’s On-Line Training, SMA Consulting has taken the dramatic step of offering something truly unique and otherwise unavailable to US residential homebuilders: distance learning that accesses an extensive, proven curriculum for the industry,” said Steve Maltzman, President of SMA Consulting. “Until now, a homebuilder’s management or line staff had few training options, except for expensive custom training, traveling to a one-time seminar, or attending sessions at annual national conferences. With Builders' On-Line Training, management and supervisors can attend ‘live,’ interactive training sessions, or retrieve and watch archived training sessions on-demand.”

The first offering will be on February 24, 2005, 1:00 PM EST, entitled: “How to Avoid the ‘Profit Pitfalls’ of Growing Your Company.” The webinar instructor will be Bob Whitten. Mr. Whitten, VP of SMA Consulting, has more than 20 years of industry experience and is widely known for his past work as Chief Operations and Financial Officer for Wayne Homes (Ohio) which he helped grow from $20 million to $60 million in revenue, while simultaneously increasing gross profit margin from 20% to 34%, before the company was sold to Centex (NYSE: CTX). To pre-register for the course, visit [web site let’s make sure we get this url exactly right]

About Builders' On-Line Training

Builder’s On-Line Training is the residential homebuilding industry’s first virtual training center for management and supervisors. It is one of several training product lines planned by The Builder’s Training Group, a subsidiary of SMA Consulting. SMA’s team of renowned homebuilding industry consultants have developed a series of educational seminars broadcast over the web. Over the course of the year, the extensive curriculum will cover Construction Management, New Home Sales and Marketing, Financial Management, and Executive Leadership Training. To learn more: visit www.BuildersTrainingGroup.com.

About SMA Consulting

SMA Consulting offers a wide variety of financial and operational management consulting services specifically designed for the building industry. Its clients include over 80 of the nation’s leading and most successful homebuilders. Learn more: www.SMAConsulting.net.

 

 
     
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